PRINT
IT
RESELLER.UK
23
PRINT MANAGEMENT
are now looking to put significant revenue
into EMEA this year and we will have a
much clearer feel for what the market will
look like in 2018,” Miller added.
No more servers
“Our offer today is much more mature
than the value proposition we had back
in 2000,” said Riley. “Our focus is firmly
on enabling companies to manage
drivers without print servers, and on
helping resellers solve end users’ print
management issues, regardless of size
or industry. We provide our resellers with
a solution that can help their customers
eliminate print servers, easily deploy and
manage printer drivers and drastically
reduce the cost and complexity of their
printing environments.”
He added: “When we talk to customers,
they tell us that they have relied on print
servers historically to give them a platform
for managing their print environment. IT
teams need to manage and deploy printer
drivers on a daily basis, and they have
always seen print servers as the only way
to accomplish this.
“Our response is to show them
that they don’t need servers. With our
software, users get a platform with all
the management functionality they need,
whilst eliminating the downsides of servers,
including the cost, downtime due to
server-related outages and the number of
help desk calls. We have helped thousands
of organisations to remove print servers,
simplify and increase the reliability of their
print environment, all while reducing their
print costs,” he said.
Simple interface
PrinterLogic provides easy printer and
driver management with a simple interface.
It eliminates scripting and GPOs, and
enables self-service printer installation
with floor plan maps. Importantly for the
channel, the solution is easily implemented
in days, not months - meaning resellers
can get their customers up and running in
no time.
“The main reason that we’re
successful is that our product works,
it’s easy to implement and use and it
saves money,” Miller said. “We regularly
conduct customer research across our
worldwide customer base, an activity that’s
managed by an independent third-party,”
he explained. “Our most recent poll
[completed just days before this interview]
found that 91 per cent of PrinterLogic
customers are fully deployed within four
weeks, and 78 per cent are deployed
within six to ten days.”
PrinterLogic cuts waste of print
consumables, reduces the costs of
purchasing, deploying and maintaining
servers and endpoint devices, and boosts
the productivity of IT staff as well as end
users, making the return on investment
(ROI) very strong. PrinterLogic’s latest
survey revealed that 60 per cent of the
customers surveyed get complete payback
within seven to twelve months, and that
45 per cent reported more than 200 per
cent ROI within the first year. “A year to
get a return on IT infrastructure investment
is pretty darn good!” Miller commented.
PrinterLogic is based on a simple
licence fee per print device premise and
there are, according to Riley, a number of
ways in which resellers can monetise the
offer. “We work with a number of MPS
providers who are building our software
into their contracts, some partners choose
to use it to streamline their own processes
and many don’t pass the costs onto their
customers,” he explained, adding: “One
global outsourced IT provider uses our
solution as it saves them money from an
operational perspective, and other models
exist whereby the MSP can build the cost
into their customer billing,” he said.
Small business simplicity
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Suppliers of
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Around the Globe
Our strength is in our passion and
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Established over 20 years, International
Copiers are the leading supplier, exporter
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PrinterLogic received a BLI Award in the latest wave just announced.
The independent evaluator of document imaging software, hardware
and services selected PrinterLogic as the winner of the ‘Outstanding
Enterprise Print Environment Platform’ award.
“Companies with distributed environments can have dozens of print servers, which
can cost thousands of dollars each per year to deploy and maintain. PrinterLogic
effectively eliminates the need for those servers and the associated overhead,” said
Jamie Bsales, Director, Office Workflow Solutions Analysis at BLI. “If that’s all it did,
the platform would be worth the cost. But PrinterLogic goes even further, delivering
essential print management features such as job costing, secure printing, convenient
pull printing and mobile print support, all of which makes it well worth considering for
enterprises looking to get a handle on their print infrastructure.”
Award-winning
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