01732 759725
AND FINALLY
Martin Weedall,
National Sales Director, VOW
60 seconds with…
What’s currently having the
greatest impact on your
business?
Price transparency, as expected,
is having an impact on business.
Additionally, the diversification
of product categories from the
‘known’ to the ‘new’ and even
‘unknown’ dictates the direction in
which customer demand is moving.
Pair this with an even faster velocity
of economic change and we as
an industry, can sometimes find
we’re not always quick enough to
respond.
Where do you see the next big
opportunity?
The one-stop-shop business model
presents the next big opportunity
with significant prospects. Resellers
who gear their business to a
growth category such as Facilities
Supplies and enhance their
offering with value-added services
will find long-term buy in from
their customers.
What would make your day
job easier?
Like most people, the better use of
technology would make life easier.
Also, I find that two-way, open
communication and feedback is
vital to enabling a better service
so we know that we are absolutely
meeting customer requirements.
What’s the best bit of
business advice you’ve
been given?
Never forget the customer.
If you had had a crystal
ball, would you have done
anything differently?
Absolutely, I think anyone would
do lots of things differently, but
the key is to learn from your
mistakes and adapt to do things
better each time.
Describe your most
embarrassing moment.
I was due to deliver a presentation
and kept telling the VOW
marketing team that the
PowerPoint font was too small,
despite any changes they made.
It then transpired that I actually
needed glasses. Safe to say, I was
very embarrassed and apologetic!
50
What was your first job?
Working in a bar
What would be your dream job?
Football manager
Money’s not an issue, what’s your
perfect car …
and where would you like to
drive it?
Aston Martin, in Monaco.
Fine dining and good wine, or
curry and a pint?
Both!
Favourite holiday destination.
Empty beach with a bar!
How do you like to spend your
spare time?
Chilling out and listening to music or
walking and thinking.
