Print IT Reseller - Issue 30 - page 8

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8
BULLETIN
VOW has introduced a number of new
services for VOW Venture partners,
including a new records and information
management service delivered by Iron
Mountain, a simple email marketing tool
and a tie-in with Virgin Wines.
The partnership with Iron Mountain will enable
VOW Venture partners to develop a recurring
revenue stream by offering customers systematic
administration and secure storage of both physical
and digital records/documents.
Martin Weedall, VOW National Sales Director,
said: “Our Records and Information Management
service offers our partners the ideal opportunity to
diversify and explore new markets with current and
prospective customers.”
He added: “All businesses, regardless of size
or operating market, collect, store and manage
confidential data about customers, employees
and suppliers and have a legal responsibility to
store and ultimately dispose of that information in
the correct manner. Our Records and Information
Management service assists with compliance to the
Data Protection Act, The Freedom of Information Act
and any other applicable legal, NI or tax legislation.”
To help resellers generate business, VOW has
introduced a new marketing tool, myEmail Premium,
which can be used to create email campaigns in
minutes. It offers a choice of pre-designed banners
and templates for personalisation with resellers’
pricing and business details, as well as reporting
tools and links to an ecommerce website.
In another development, VOW has teamed up
with online wine retailer Virgin Wines to give VOW
Venture partners exclusive corporate pricing on
more than 500 wines.
Weedall said: “We’re very excited to launch
this service to our VOW Venture partners and they
could really take advantage of the preferential rate
by stocking up for corporate events or internal
functions. They can also choose a personalised,
bespoke single bottle as a unique corporate
giveaway or incentive.”
VOW launches
new services for
VOW Venture
partners
Diary date
The 2016 Managed Services and Hosting
Summit will be held at 155 Bishopsgate,
London on 21 September. Now in its sixth year,
the UK Managed Services and Hosting Summit
is a management-level event designed to help
channel organisations identify opportunities
arising from growing demand for managed and
hosted services and to develop and strengthen
partnerships aimed at supporting sales.
TrustATec boost for
Synaxon
Reseller, MSP and
dealer services
group Synaxon is
celebrating the
success of its 2016
National Member
Conference in
Nottingham,
which saw a record number of attendees
and increased levels of engagement from
resellers, with 337 confirmed one-to-one
business meetings over the two days. 
Derek Jones, managing director of Synaxon UK,
said: “The conference this year was by far our best
ever, not only in terms of attendance, but also in
the quality and depth of the interactions between
members and suppliers. More of our members are
making use of more of our services and reaping
the benefits. As a result, our supplier partners are
seeing close engagement and support and, in turn,
are increasing their support for members.”
For Synaxon, the conference presented an
opportunity to promote the TrustATec network of
support and services providers offering simple,
fixed-price IT repairs and servicing. With 47
resellers now signed up, Synaxon is closing in
on its initial target of 50 signed-up partners
announced when the initiative was launched five
months ago.
Tech Data has produced a
Focus on
Education
guide to help resellers make
the most of opportunities in the peak
summertime buying period.
Kirsty Guy, Public
Sector Marketing
Manager at Tech
Data, is predicting
a strong focus on
the STEM subjects –
science, technology,
engineering and
maths.
She said:
“There is likely to
be plenty of focus
on computing equipment in general and lots of
interest in advanced graphics, 3D printing and
new technologies such as virtual reality. We are
also likely to see upgrades to Windows 10 2-in-1s.
Many schools will also be looking seriously at
Chromebooks as an option and at affordable
collaboration and video conferencing solutions, as
well as large-format interactive displays.”
As well as highlighting sales opportunities,
the Focus on Education guide will include special
propositions and offers from vendors, such as
Acer, APC, Cisco, Ergotron, HP Enterprise, HP Inc,
Microsoft, NETGEAR, Polaroid and Targus.
In addition, Tech Data is:
n
supporting resellers with a dedicated microsite
and marketing portal, through which partners
can access email templates and banners aimed at
education customers;
n
highlighting products to which special bids for
education can be applied in its InTouch online
stock availability and ordering system;
n
providing an updated set of products within its
virtual classroom where resellers can explore the
different options and technologies available; and
n
providing an additional £150 million of credit
for its 4,000 plus customers and extended
payment terms to resellers selling AV solutions to
schools.
New storage solutions
from Exertis
StorageCraft has appointed Exertis as a
distributor for its full range of backup,
disaster recovery, system migration,
virtualisation and data protection solutions.
Jason Hill, Exertis enterprise solutions sales
director, said: “Many end customers have no
business continuity plans and with the disaster
recovery market set to grow ten-fold over the
next few years, reseller partners now have
the perfect opportunity to provide a simple to
manage, high performance and proven back-up
and recovery solution for all their customers.”
Effective from July 1, Computers Unlimited is
now known as Exertis Unlimited. Exertis acquired
the supplier of software, IT hardware and CE
products in May 2015. As a fully integrated
division of Exertis, it specialises in Apple products
and accessories, smart home technology, audio
and products for creative professionals.
Tech Data encourages
resellers to target
education
Kirsty Guy
Derek Jones
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