Print.IT Reseller - issue 47

PRINT IT RESELLER.UK DEALER PROFILE 33 of acquiring other copier dealerships,” Burgess explained. “Instead we’re looking to partner with IT and IT-based businesses which will give us a stronger in-road into building business in the IT and security arenas.” He hinted that there is a deal in the pipeline. “We’re in negotiations with an IT company – a specific comms and software-as-a service specialist. Once complete that will take us into a different realm of service delivery – up to 200 seats and will bring our headcount up to around 65 people.” Customer-centricity Customer-centricity is at the heart of ABC’s business. “Our goal is to become our clients’ technology partner,” he said. “We continually shape our offer to meet customer needs, it’s not about supplying leading edge technology but about providing cutting-edge solutions backed by excellent service.” He added: “Every element of customer service is controlled by us – from our own in-house help desk to dedicated account directors who manage the client contract from start to finish, through to a team of highly-skilled engineers whose job is to keep their equipment up and running.” ABC was the first company in the UK to install Sherpa, a specialist CRM for managed print providers. “It’s big in the US and used by most of the major OEMs, but not so much so in the channel,” Burgess said. “It definitely gives us an edge, providing greater insight and visibility into our clients’ infrastructure, but ultimately it’s our people that makes this business a success. I have to say that our unique identifier is our client engagement levels.” Charity support Burgess is a firm believer in giving something back. Last year the firm donated £45,000 to Caudwell Children, a charity that transforms the lives of disabled children across the UK. “We typically support children’s charities and are currently finalising our next charity of the year. We are also looking to sponsor guide dogs,” he said. Burgess has in the past taken part in fundraising activities. Two years ago he took part in a sponsored row from London Bridge to the Eiffel Tower which saw him and his 12 teammates raise an amazing £300,000 for The Donna Louise Children’s Hospice Trust. “I’m looking forward to getting back in the saddle and getting actively involved in more fundraising next year,” he said in conclusion. www.itsaseasyasabc.co.uk www.paper.co.uk Follow us Brands of Office Papers T P For more information or samples contact your local branch or email marketing @ paper.co.uk Multi vert ad 10-17.qxp 04/10/2017 14:00 Page 1

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