Print.IT Reseller - issue 47

What you should know when buying your HP supplies n At first glance, clones look like Original HP, but there are subtle differences with the colour of plastic, cartridge notches, and label name. Remans reuse the HP shell, so should look similar to an Original HP, but have a different label on the cartridge and a used cartridge shell look and feel. n On the outside, clone cartridges may look similar to Original HP, but it’s what is inside that drives performance, and they don’t perform like originals. n Clones can be more than 70% less than the price of the HP original. n When tested, Original HP toner cartridges produced, on average, 46% more usable pages than clone cartridges. n Up to 40% of tested non- HP ink cartridges expired prematurely or failed right out of the box. n 4 out of 5 of tested printers were permanently damaged by use of non-HP ink cartridges. n When you consider cartridge problems and poor print quality, non-HP toners can cost up to twice as much than purchasing Original HP. n Non-HP ink cartridges wasted on average 80 times more pages than Original HP ink cartridges. n Only with Original HP ink cartridges can you enjoy the HP advantages— unmatched reliability and outstanding performance with no hidden costs. Reasons to buy from Ingram Micro n 100% genuine original stock n Wide range of SKUS n Centralised stock with quicker ETA times n Next day delivery n Dedicated experienced print team n Supplies Specialists n Volume deal support n Proximity/SMB reseller discount programs for purchasing support For questions on pricing, availability and support with HP supplies, please contact HP specialists: At Ingram Micro we pride ourselves of selling only the original cartridges. This is your guarantee that you will never get anything else other than true genuine inks and toners. Are Clones worth the gamble? Ginta Terekiene Business Manager Supplies Ginta has been in the IT industry since 2003. Through the years she gained a lot of knowledge and experience in PC, print and supplies markets. She has been very successful in growing business and building strong relationships. Aaron Wood HP Supplies Sales Specialist Originating from a sales background Aaron has recently transitioned into the IT channel, bringing with him a range of fresh ideas and enthusiasm. He is now focused on working with the team to support our resellers and grow the HP supplies business. There are three easy ways to check if a toner is genuine: n Security Label – tilt the security label for the presence of a shifting image n Mobile Authentication – scan the QR code n Software Authentication – validate automatically at www.hp.com/go/TonerCheck