01732 759725
AND FINALLY
Ken Sturdy,
Managing Director,
IT@Spectrum
60 seconds with…
50
What’s currently having the greatest impact
on your business?
The opening in 2017 of our new group HQ
premises – The View – for IT@Spectrum and
sister business The One Point, in parallel with
our decisions to recruit an in-house marketing
team and to double the size of our quota-bearing
external sales team.
Where do you see the next big opportunity?
The increased capacity created by all the above!
Once everyone is established and operating to
their full potential, the opportunity for growth is
considerable.
What would make your day job easier?
A few less emails!
What’s the best bit of business advice
you’ve been given?
Surround yourself with people cleverer than
yourself, and then give your job away.
If you had had a crystal ball, would you
have done anything differently?
No regrets about the decisions I’ve made, but
making them quicker could have accelerated
progress. More and better analytics and data
visualisation tools at an earlier stage – the likes
of which we now have access to and supply as a
service to our clients – would have helped.
Describe your most embarrassing moment.
Lacking any knowledge of Rugby League, I was
asked to choose Man of the Match at a televised
game that we were sponsoring. Unbeknownst to
me, I chose the most hated man on the pitch – the
stadium fell silent before the booing started!
What was your first job?
Picking peas for Birds Eye as a student,
before starting as a Trainee Copier Service
Technician.
What would be your dream job?
Team Principal of a top-flight motorsport
team. Formula 1 or WRC (World Rally
Championship) would do!
Fine dining and good wine, or curry
and a pint?
If it’s Friday, the latter. Otherwise, the
former.
Money’s not an issue, what’s your
perfect car… and where would you
like to drive it?
An M-Sport (British team) Ford Fiesta WRC
Rally Car in the World Rally Championship.
Favourite holiday destination.
UK:
North Yorkshire Moors National Park.
Abroad:
The Maldives.
How do you like to spend your spare
time?
Competing in club level motorsport events
(rallying and autotesting) as a regular driver
and occasional co-driver; and trying to get
a little fitter (I’ve just entered a 10k run for
charity). Otherwise, spending as much time
as possible with the family at our holiday
cottage in North Yorkshire.
Photo: ©World Rally Championship. @world
