Print IT Reseller - Issue 40 - page 48

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48
EVENTS
The Print Show 2017
Epson is the latest major name to
confirm its attendance at The Print
Show. The digital print heavyweight
has secured a 120 sq. m stand at this
year’s show. The manufacturer had a
presence at both the 2015 and 2016
exhibitions through value added
reseller Colourbyte, which reported
strong interest in Epson technology
from visitors.
Phil McMullin, UK Sales Manager
Pro Graphics at Epson UK, said that the
success of Colourbyte at previous editions
of the show was a major factor in the
company committing to its own stand for
the first time, and also cited the event’s
new venue in Telford as a key point for the
manufacturer.
“We attended the first two shows in
a very successful partnership with Epson
reseller Colourbyte, but given the new
location at the Telford International Centre,
and Epson’s long-standing manufacturing
presence in the town, as our main
European ink plant is located there, we
decided to maximise the opportunity by
attending The Print Show 2017 as Epson,”
McMullin explained.
He added: “Colourbyte generated a
huge number of sales leads from both the
previous exhibitions, which they converted
into numerous sales of Epson large format
printers, media and ink.”
Although the event is still more than
eight months away, McMullin said Epson
already has a good idea of what it would
like to achieve over the three days in
October, revealing that the company will
showcase its full range of SureColor Photo,
Textile and Signage printing solutions from
24” to 64” in width.
“We will be demonstrating a wide
range of applications, showing how to
enter new profitable markets and generate
incremental business,” McMullin said,
adding: “Needless to say, there will be
some compelling show deals available for
attendees who visit our stand.”
Continued support
Global digital print leader Intec Printing
Solutions has continued its support of The
Print Show by signing up to exhibit at this
year’s event.
Intec, which has taken one of the
largest stands at the event, will be
exhibiting for the third consecutive year
and already has an idea of what it will
showcase in terms of technology at the
event.
Visitors can see the new Intec CS3000
digital printer, as well as a new full colour
envelope printing system, a new label
printing and finishing system, a label and
packaging cutting system, the new range
of speciality and premium effect, as well as
the company’s security printing solutions.
The third edition of The Print Show will
take place from October 11 to 13 at new
venue the International Centre in Telford,
known locally as the ‘Birthplace of Industry’.
Featuring some of the biggest names from
across the print industry, visitors will be able
to find out more about the latest technology
in all areas of the print production process
Ian Melville, Managing Director of
Intec, said: “The Print Show is a great place
for Intec to meet our UK dealers and also
to meet existing and new clients to show
off our latest technology. At each of the
last two events, we have met some great
people and as a result we have sold new
Intec printing systems; as a manufacturer
that is what it is ultimately all about.
“The bottom line is that we are
attending the Print Show in order to invite
all of our UK dealers and customers to see
the latest technology and products from
Intec at a centrally located venue,” he
added.
High degree of confidence
Finishing specialist Morgana Systems who
is also returning for the third consecutive
year, has revealed it has a high degree
of confidence in the event. The company
took one of the larger stands at both the
2015 and 2016 event, and has opted for a
similar strategy this year.
Ray Hillhouse, Vice-President offline
business at Morgana, was keen to praise
the ongoing efforts of the organising team
for their commitment to improving The
Print Show, adding that Morgana has felt
the full benefits of this.
Hillhouse said: “We have enjoyed two
very successful events with The Print Show
– it has put itself firmly on the exhibition
map for the UK’s printing industry. All
of that means that Morgana need to be
there.”
Epson’s SC-S80600 will be one of a series
of SureColor machines that will feature
on the manufacturer’s stand at The Print
Show in October
Intec Printing
Solutions was
able to achieve a
number of sales
off the back of
its appearance at
previous editions
of The Print Show
The team from Morgana Systems has seen good sales from the
first and second years of the event
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